Judged by the Best
Have your brand’s excellence validated by our curated panel of preeminent designers and entrepreneurs, following a rigorous, multi-dimensional evaluation framework.
Accredited by Legacy
Receive accreditation from Hong Kong's longest-standing design association after a rigorous evaluation across comprehensive criteria.
Connected to Opportunity
Connect with hundreds of influential brands and industry leaders, expanding your network and business to new collaborations through our DesignMatch one-on-one business matching during the Award Ceremony.
Amplified to the World
Your success story reaches millions. From the award ceremony at a premier venue to our extensive media partners, we ensure that the market knows your name.
About the BDA Brand Award 2026
At BDA, we believe design is not about surface, but about translating brand value into social trust. Whether you are building ESG leadership, launching innovation, shaping cultural narratives, or seeking trust and visibility — BDA offers a platform where design validates and amplifies your brand’s voice.
Testimonials
Winning the BDA is a testament to the vision of City University of Hong Kong in establishing Hong Kong's first and only veterinary medicine program. It gives us the opportunity to make new collaborations and reach new partners and improve the visibility of our brand. Strong design helps create a unique brand image for City University of Hong Kong Milk, allowing us to engage with our customers and consumers.
Dr. EryI T. Done
Farm Manager & Herd Veterinarian, CityU Farm
City University of Hong Kong
We are truly honored to be here at BDA today and to receive this recognition. It has been a great pleasure to meet so many talented designers, creative minds, and various partners. We have been deeply inspired by everyone's portfolios and creativity, and we hope to explore more opportunities for creative collaboration in the future.
Rita Yeung
Marketing Executive
Hongkong Tramways
We extend our heartfelt gratitude to BDA for this award. For our brand, this is not only an honor but also a prestigious recognition of our high-quality and sustainable products. As a highly respected institution in Hong Kong, BDA's endorsement is a privilege that provides significant affirmation of our expertise.
Hilda Lok
Director
Benjamin Moore
AIRSIDE has strived to become both a cultural club and a sustainable lifestyle landmark in Hong Kong since opening. It is a great honor to be recognized with a BDA award, affirmation that holds significant meaning for our design philosophy.
Amanda Lee
General Manager - Marketing & Communications (Commercial)
Nan Fung Development Limited
Partners
Supporting Organisations
Supporting Institutions
(The number of awards in each tier will be determined based on the quantity and quality of submissions.)
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Best of the Best
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Grand Award
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Best Award
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Best Innovation & Technology Award
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Best ESG Award
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Best Cultural & Heritage Award
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Best Media & Communication Award
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Best Branding Image Award
Awards & Prestige
Winners' Privileges
Official BDA Plague
1
Receive one distinguished "BDA Brand Award 2026" plaque, physically affirming your excellent honor.
Licensed Use of Official Trademark
2
Use of the BDA Brand Award 2026 trademark of the winning year for your brand promotion, including but not limited to its use in product packaging and marketing materials;
BDA Promotion
3.1
Advertorials: Inclusion in various online and offline media including advertorials featuring the BDA Brand Award (worth over HK$1,000,000);
3.2
Social Media Posts: Announcement posts on the BDA Brand Award social media channels. This curated exposure in Facebook, Linkedln, Xiaohongshu, reaching BDA's engaged community of designers, industry leaders, and potential clients (worth over HK$20,000);
3.3
Exclusive Brand Highlight Video: One professionally produced highlight video showcasing brand winning entry will be featured across BDA's official platforms in Youtube, Instagram, and Xiaohongshu (Best of Best & Grand Award winners only). This video asset will be distributed, serving as a powerful visual endorsement of brand's success across overseas (worth over HK$20,000);
3.4
E-newsletter Feature: Winners will receive prominent recognition through inclusion in the promotional emails sent via HKDA channels, reaching an extensive network of over 50,000 contacts (worth over HK$50,000);
3.5
BDA Official Website Visibility: Permanent featuring of your winning brand in the official "BDA 2026 Winners List" on the BDA 2026 website; Hosting of eBanner at BDA official website for one month for the Winner of Best of the Best (worth HK$25,000);
3.6
BDA Official Digital Publication: Dedicated brand introduction and premium spotlight among the year's winning brands in the exclusive BDA 2026 digital showcase (worth HK$6,000).
HKDA Corporate Membership
4
Awarding the HKDA 2026 Corporate Membership as a commendation for the achievements of the award-winning brands in creativity and design (worth HK$8,000);
Unlimited Complimentary DesignMatch Access for One Year
5
Enjoy unlimited access for a full year to join DesignMatch at the Hong Kong Designers Association - the premier 1-on-1 business matching event in the design industry. This exclusive privilege connects BDA Winning Brands with potential partners and clients throughout the year, maximizing networking and collaboration opportunities (recognized value: over HKD $6,800 per single entry).
BDA Brand Award 2026 Privileges
6.1
One BDA Ceremony Ticket: One ticket to the BDA Brand Award 2026 Ceremony and Cocktail Party (worth HK$2,000);
6.2
DesignMatch Session Access at BDA Ceremony: One ticket to join DesignMatch at BDA Brand Award 2026 Ceremony (worth HK$7,000);
01
Receive one distinguished "BDA Brand Award 2026" plaque, physically affirming your excellent honor.
02
Licensed Use of Official Trademark
Use of the BDA Best Brand Award 2026 trademark of the winning year for your brand promotion, including but not limited to its use in product packaging and marketing materials;
03
Announcement on the BDA Brand Award website and social media channels;
04
Inclusion in various online and offline media including advertorials featuring the BDA Brand Award (worth over HK$1,000,000);
05
One ticket to the Award Presentation Ceremony and After-Show Cocktail Party during Hong Kong Design Summit 2025 (worth HK$1,500);
06
One ticket to join DesignMatch at Hong Kong Design Summit 2025 – the biggest 1-on-1 business matching event in the Hong Kong Design Industry for establishing connections with company representatives and potential partners (worth HK$6,800);
07
Hong Kong Design Summit 2025 Golden Page (worth HK$2,800);
08
Awarding the 2025 Corporate Membership with Silver Grade from HKDA as a commendation for the achievements of the award-winning brands in creativity and design (worth HK$24,000);
09
Winners will receive prominent recognition through inclusion in the promotional emails sent via HKDA channels, reaching an extensive network of over 50,000 contacts. Additionally, their posts will be published on the official Facebook and Instagram pages of the BDA Brand Award (worth HK$13,800);
10
Hosting of eBanner at HKDA official website for one month for the Winner of Best of the Best (worth HK$15,000);
11
One set of BDA Publication that includes your brand introduction (worth HK$6,000);
Final Round Judges
Hilda Chan
Chief Marketing Officer of HKSTP
Mui Kinoshita
Chairman
HKDA
Bosco Leung
Social Responsibility Lead, MTR Corporation Limited
Donald Choi
Director
HKDC
Erich Wong
Head of Growth (HK)
The Sandbox
First Round Judges
Prof Anthony Kong
Assistant Professor in School of Design at The Hong Kong Polytechnic University
Jay Leung
Founder of Starz Group
Kirin Leung
Founder of Kirin+lab
Kenny Li
Founder of FM+ Concepts FAVEbyKennyLi
Joe Wong
Founder of Joe Wong Design
Brand Categories
Beauty Salon
Childcare Products
Cosmetics
Fragrances
Personal Care Products
Pet Supplies and Products
Skincare and haircare
And more…
Brand Categories 2026
BDA Brand Award 2026 celebrates outstanding brands across diverse fields — from established industry leaders to visionary startups that are shaping the future. Explore the five key categories and choose the track that best aligns with your brand's development journey:
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Environmental, Social, and Governance (ESG)
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Innovation & Technology
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Cultural & Heritage
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Media & Communication
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Branding image
Find your category and submit your work to be recognized among the best in branding.
Rising Star (Startup) Discount: 30% off
Startups established within the last 3 years are eligible for a 30% reduction on all entry fees listed above.
Judging Criteria
Environmental & Social Impact
1
Cultural Impact
2
Innovation & Technology
3
Brand Image, Identity & User Experience
4
Market Performance & Value
5
Dates
Call for Entries
Jan - Apr 2026
Nomination Deadline
27 Apr 2026
Judging Period
May - Jul 2026
Winners' Announcement
Aug 2026
Award Presentation Ceremony
Aug 2026
Fees
All winners can demonstrate your brand at Hong Kong Design Summit 2025 with SME Export Marketing Fund (EMF). The Exhibition Fee is eligible for SME Export Marketing Fund (Max 50%)
Application Fee
HK$2,800*
*Could be waived with nomination
Final Round Judging Fee
HK$5,000*
*If the shortlisted brands fail to win the award, Final Round Judging Fee will be refunded within one month
Award Package Fee
Best of the Best
HK$67,800
Grand Award
HK$43,800
Best Award
HK$24,800
Best ESG Award
HK$19,800
Best Innovation & Technology Award
HK$19,800
Best Cultural & Heritage Award
HK$19,800
Best Media & Communication Award
HK$19,800
Best Branding Image Award
HK$19,800
A mandatory Award Package Fee as listed above applies to all winners to ensure receipt of the award and access to the complimentary winners' privileges.
Startup Discount
Eligible startups (established within the last 3 years) receive a 30% off discount on both the Final Round Judging Fee and all Award Package Fees listed above.
Contact
/ 2527 3968; 9291 8896 (Whatsapp)
/ 9/F, 1 Des Voeux Road West, Sheung Wan
/ Mon – Fri; 09:30 – 18:30
/ Sat, Sun and Public Holidays Closed
/ Schedule Meetings with BDA 2026 Team